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August 20th, 2013, 23:48 Posted By: wraggster
EA names Plants vs Zombies 2 the company's most successful mobile game launch.
Plants vs Zombies 2, which is developed by EA studio PopCap, was launched for free on the App Store on Thursday and has already notched up 16 million downloads.
It topped App Store charts in 137 countries, and achieved one on of the biggest opening weekends on the Apple marketplace.
The results have made Plants vs Zombies 2 the most successful game launch in EA's history, as day one downloads almost doubled the publisher's previous mobile record.
The 16 million users have generated more than 11 billion suns, encountered two billion zombie waves, planted four billion plants and played more than 25 million hours.
Tony Leamer, franchise business director for Plants vs. Zombies, said: "We are grateful and delighted with the incredible reception Plants vs. Zombies 2 has received from consumers around the globe.
"We certainly had high hopes for the game, but to see fans playing the game so quickly and in such huge numbers is truly amazing."
The game currently runs in seven languages, with more on the way, while it's due to launch for other platforms throughout the year.
http://www.mobile-ent.biz/news/read/...ve-days/022186
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