Sales of Future’s UK magazine portfolio have increased by a staggering 750 per cent since the release of Newsstand as part of Apple’s iOS5 last week. AOP reports that the combined downloads of Future’s 50+ free and premium publications via the Apple store has passed the 2m mark in just four days.
It is not known how many of those customers also chose to subscribe to Future’s magazines.
“Future had sold more digital editions in the past four days through Apple’s Newsstand than in a normal month,” Future CEO Mark Wood stated.
“It’s clear that Newsstand creates an amazing opportunity for publishers – and I’m committed to continue driving our brands through this great new distribution channel.”
The news is a huge boost for the publisher, which just last month hinted at a possible sale of its US operationsas the print magazine market continues to decline.