'Prettier games cost more to make, better games satisfy consumers,' says Riccitiello
Developers chasing console quality graphics on mobile without differentiating gameplay are on a road to ruin, says the former CEO of EA.
Speaking at Casual Connect, as reported byPolygon, John Riccitiello said it was a mistake to simply push for high-end visuals, as development costs could rise steeply without an increase in sales.
Highlighting the example of strategy games in the 90s using 3D graphics, the ex-EA exec said “revenue remained the same because they weren’t innovating”, despite doubling or even tripling expenditure on creating them.
"Investing in better graphics without figuring out what differentiating gameplay you're going to have - without thinking of how gameplay rewards players - is a road to ruin," he said.
"Prettier games cost more to make, better games satisfy consumers."