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Apple recruits one of the watch industry's most important sales execs

July 8th, 2014, 00:42 Posted By: wraggster

Apple's recent hires in wearable tech have largely taken place outside the watch industry, which is slightly odd for a company rumored to be making a watch of its own. However, it just addressed that discrepancy in style -- LVMH's watch division hasconfirmed that Apple has snagged Patrick Pruniaux, TAG Heuer's sales and retail VP, as part of a broader campaign to poach talent from watchmakers. We've reached out to Apple to learn more about its plans, but LVMH group head Jean-Claude Biver tellsCNBC that Pruniaux will be working on the "iWatch." Clearly, the team in Cupertino wants someone who can market wristwear to a large audience.
http://www.engadget.com/2014/07/04/a...-tag-heuer-vp/

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