Apple calls meeting after making little girl cry

April 16th, 2006, 09:59 Posted By: wraggster

Apple Computer recently held a meeting to discuss changes to its corporate policy after the company sent an upsetting legalese reply to a third-grade girl who had hand-written a letter to chief executive Steve Jobs with her thoughts on improving the iPod.


When 9-year-old Shea O'Gorman and her third-grade class began learning about writing business and formal letters, she thought who better to write to than the chief executive of the company that makes her iPod nano.

In her letter to Mr. Jobs, little Shea offered her ideas on how the company could improve on its iPod digital music players, such as adding song lyrics so listeners can sing along to their tunes.

After waiting nearly three months, Shea finally received a reply from Apple's Cupertino, Calif.-based headquarters, and the entire family gathered around to read it.

To the dismay of Shea and her family, the letter wasn't from Mr. Jobs. It was from Mark Aaker, Senior Council of the company's Law Department, telling the third-grader that Apple doesnt accept unsolicited ideas, so she should not send them her suggestions and if she wants to know why, she could read their legal policy posted on the Internet.

"She was very upset, and kinda threw the letter up in the air and ran in her room and slammed her door," the girl's mother told CBS 5 News.

Of course, Apple's policy was instated to protect the company -- and anyone who submits ideas to the company -- from ending up in a costly legal spat if similar ideas are ever adopted into future Apple products. However, you'd think the handwriting of a 9-year-old may have drawn company's lighter side.

Apple reportedly decline to comment on the mishap, but the company's General Council placed a personal call to Shea to apologize following a CBS 5 News inquiry.

It was also reported that Apple held a meeting this past Wednesday in which it discussed ways that it could amend its corporate policy when dealing with children.

http://www.appleinsider.com/article.php?id=1672

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