240m smartphone owners to stream mobile TV by 2014

May 9th, 2012, 00:37 Posted By: wraggster

Juniper Research claims TV streaming and catch-up services appeal to consumers because they like being able to take charge of their viewing schedules, while smartphones give users additional control, allowing them to 'placeshift' the content by watching it on the move.
Real-time viewing is also important to the rise of mobile TV, as content such as sports and news can be watched live via smartphones, allowing viewers to stay connected wherever they are.
Charlotte Miller, report author, Juniper, said: "The smartphone really allows the consumer to transport the TV experience out of the home, allowing them to view live and on-demand content while on the move.
"The ubiquity of free wi-fi also allows users of these services to access content without the threat of billshock – driving take up of streamed mobile TV services across all wi-fi-enabled mobile devices."
Further results show almost ten per cent of mobile TV revenues will be generated by tablets by 2016, while subscriptions will make up the majority of revs.

http://www.mobile-ent.biz/news/read/...by-2014/017955

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